*(Note: Want design, set-up, tear-down assistance for your pop-up or activation? Our official Conference Décor company, The Event Lounge, can help you and work within your budget guidelines. Contact Alison@theEventLounge.com or call 480.252.7806)
Activation: means to evoke an emotional experience that engages your audience with your brand. Give attendees a reason to be drawn to your space. Creating a unique experience is your goal with an Activation.
Pop-Up: means to create a cool transaction environment (Kiosk) for attendees to sample or purchase what you offer.
Below are the official colors of the Conference. We encourage you to incorporate these colors into your pop—up or activation to create integration into the overall color scheme.